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Old 01-22-2007, 07:10 AM   #1
Automotive News
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Post General Motors' Trucks Still Lead Way in KBB Marketing Research ... - Yahoo! News (press release)

General Motors' Trucks Still Lead Way in KBB Marketing Research ...
Yahoo! News (press release)*- 2 hours ago
In both categories truck shoppers claimed that the two top brands with those features are Toyota and Honda, with Toyota being perceived as the leader in ...


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Old 01-23-2007, 01:08 AM   #2
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Re: General Motors' Trucks Still Lead Way in KBB Marketing Research ... - Yahoo! News (press release)

One of the guys in my internet department at a Ford dealership told me in confidence that if he could, he would buy a new GMC truck. He's 25 and worked there for 2 years.

All I can say is that Ford and Dodge really need to shake things up to keep their market share. It was bad enough that the Tundra is stealing domestic truck customers left and right. For Chevy trucks to be so appealing to the latest generation of truck buyers, Ford's stranglehold on trucks might end after 30 years of dominance.

If that happens, it will mark the beginning of the end for the once proud company. Mullaly, the new CEO for Ford, was rumored to be talking to Toyota about a merger. Both sides vehemently denied it, but then again, Nick Saban promised to coach the Dolphins next year, too.
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