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05-18-2001, 10:31 AM
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#1 | |
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Oldie
 
Join Date: Jan 2001
Location: Ottawa
Posts: 2,807
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It's simple enough. They have som emoney, bu tnot much. They need to redisgn cars, but don't have enough money. SOOO, will they survive the next 5 years. Any predictions??
Personally, I think they will fail. Too bad.  |
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01-17-2002, 11:36 AM
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#2 | |
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Guest
Posts: n/a
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nope
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01-17-2002, 03:23 PM
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#3 | |
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Old Mod
 Join Date: Aug 2001
Location: None
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MG Rover will survive.
They have enough money for the time being and access to more if needed. They have the engineering resources of Lola Cars behind them, access to the US market through their purchase of Qvale, and a reasonably strong lineup of products. An association with another company, possibly an Asian automaker, or a supplier will help their standing in the mid-term. When the economy comes back in 2002-2003, the MG brand will be their key to expanding in North America and Europe, as well as Japan. They've already formed an alliance with a Chinese vehicle producer, giving them access needed for that growing market. They need some help, but they'll survive. |
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