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i kinda agree with ya that the cars they're making now aren't all that fast so i don't know whats up with the zoom zoom campaign...but mazda's whole thing is innovation. almost every car they've come out with has some new ingenious technology (millenia's miller-cycle engine/626 with fold down back seats/rx7's wankel rotary). anyway if you didn't know mazda is trying to get back into perforamnce. they sponsored the hot import nights car show tour this year and they're coming out witht the rx8 in 2003 which is gonna be the shiznit. by the way mazda still does make the 626, in 2003 they're making a new generation which looks awesome and its gonna be called the 6 here and the atenza in japan.
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