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Dodge Power Wagon is a perfect description
Ramcharger is cool too
I think Mercury is an appealing brandname, much nicer than that other Ford aka Volvo. Pity it isn't allowed to flourish
But I reckon the best names belong to Studebaker.
STOO-DEE-BAY-KAHH
Even 'Studie' alone is wonderfully evocative and then dress it up with Cruiser (Land Cruiser too) Dictator, Challenger, Daytona etc
Maybe not unique to Oz but here the Mazda 323 is known in the trade as the 'Tarzan'
'tree-to-tree' ... get it?
Many years ago we were inflicted with the Datsun Cedric, which is about as nancy as you can get ... 'Dat-thun Thedric'
Worst are those ridiculous japlish ones. Imagine bragging to your mates down the pub that you've just bought a Guppy?
Or a Mazda Bongo van?
If they're good and loyal mates you'd probably and rightly get bashed by them if you admitted owning a Daihatsu Hi Jet Dumbo
Speaking of Daihatsus and crap model names, I recall a local road test of a Daihatsu 'Applause'. The tester hated the car, thoroughly detested it, moaning about low power, tinny build, underweight brakes and many other defects, and concluded by saying that .. "the Applause is only marginally preferable to the clap" ..
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