Automakers spent $10.46 billion on media in 2005

Media spending by automakers totaled $10.46 billion in 2005, down 0.85 percent from 2004, Advertising Age reported in its annual ranking of top megabrands.

Link To Original Article (http://www.autonews.com/apps/pbcs.dll/article?AID=/20060719/REG/60719009/1003/rss01&rssfeed=rss01)