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Old 07-13-2003, 01:47 AM   #1
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Ford F-150 Continues Tradition of Value Throughout 2004 Lineup Of America's Best-S...

DEARBORN, Mich., July 10 -- The best-selling
vehicle in America for 21 years running, Ford F-Series continues to build on
its strong tradition of toughness and value with pricing for the 2004 F-150
lineup starting at $19,125 -- the same price as the 2003 model.
All-new 2004 F-150 models feature a wide range of functional improvements
and class-leading features and are priced only $245-$635 above comparable 2003
models. An automatic transmission and V-8 engine are standard on all-new 2004
F-150 models.
F-150 Heritage XL and Heritage XLT models feature carryover styling and
pricing starting at $19,125, plus destination and delivery charges of $795.
F-150 Heritage offers unique content including a manual transmission and V-6
engine.
The Manufacturer's Suggested Retail Prices (MSRP) for the entire 2004
F-150 lineup will range from $19,125 to $35,570, plus destination and delivery
charges of $795. The comparable price range for today's 2003 F-150 lineup
ranges from $19,125 to $34,135.
Returning F-150 customers can purchase an all-new 2004 F-150 with a
minimal increase in their monthly payments. For example, a customer who
purchased an F-150 SuperCab XLT three years ago with a 60 month APR (annual
percentage rate) would find the all-new 2004 SuperCab XLT approximately $20
more a month.
"The majority of F-150 customers buy their vehicles on a 60-month APR
plan," said Steve Lyons, Ford Division president. "When our customers get to
the dealership and compare the level of standard equipment on the new 2004
lineup with the price, they are going to be blown away by what fits into their
monthly budget."
The volume model of the 2004 F-150 lineup, an XLT SuperCab 4x2 Styleside
with a 6 1/2-foot box, 4.6-liter V-8 engine and automatic transmission, will
carry a base MSRP of $27,020, plus destination and delivery charges of $795.
Available in dealerships this fall, the all-new 2004 F-150 models will be
built at Ford Motor Company's Kansas City (Mo.) Assembly Plant and Norfolk
(Va.) Assembly Plant. The Heritage models will be produced at the Ontario
Assembly Plant in Ontario, Canada.
More product information and pricing details are available at
http://www.media.ford.com



SOURCE Ford Motor Company
Web Site: http://www.ford.com
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Old 10-16-2014, 06:22 AM   #2
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Re: Ford F-150 Continues Tradition of Value Throughout 2004 Lineup Of America's Best-S...

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