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Old 12-30-2016, 12:20 AM   #1
jasongraygits
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Nissan dealers feel the force of Rogue campaign

Some dealers say Nissanís marketing strategy aimed at Star Wars fans is building brand awareness and enthusiasm around Nissan and the Rogue, though they suspect it may be the popularity of the Rogue crossover alone driving actual sales. The Rogue already emerged as Nissanís top-selling vehicle this year through November.

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