According to this Chrysler document (page 4):
http://starparts.chrysler.com/newsle...r_Oct_2012.pdf, the factory fill for the 2013's was dark pink while the service coolant was purple. The following quote from the above document makes it sounds like adding the wrong coolant is a big no-no:
Quote:
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That means if one of your technicians adds the wrong coolant type to a customer’s vehicle – it will be very expensive to resolve and may require replacing the engine
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George