NEW-CHIP TECHNOLOGIES Performance Module

Has anyone heard of a NEW-CHIP TECHNOLOGIES Performance Module? Do they really work? I got a honda Accord 2002 v6 and was thinking of buying this thing if it is true what they say. Dont even know if i need anything else but this thing. Need some input fast.

It isn't some sort of "chip" thats just a resistor that you switch with you IAT, is it? If it is, its just a hoax, don't fall for it. Changing the readings coming from your IAT won't help you much.